The Energy Regional Sales Lead is responsible for channel sales performance within an assigned territory, with a primary focus on:
* Driving the sales performance of Energy EV Chargers through the GM Dealer network
* Supporting the sale of broader Energy V2H, V2G, and V2X products where applicable
Success is measured by dealer sales performance and charger penetration rates that ultimately enable the customer to unlock the full capabilities of their Cadillac, GMC, and Chevrolet EV. The role reports to the Regional Energy Sales Manager and collaborates closely with Field Sales to align Energy execution with vehicle sales priorities across Cadillac, GMC, and Chevrolet.
Key Responsibilities
Channel Sales & Dealer Enablement
* Drive territory-level Energy charger sales through the dealer network
* Act as consultants and trusted advisors to the dealers and work collaboratively with them on the development and implementation of their business plans to grow charger sales
* Reinforce charger-led selling as a core part of the EV ownership experience
* Help dealers connect chargers to broader system capabilities (vehicle-to-home, vehicle-to-grid, vehicle-to-everything)
Dealer & GM Field Collaboration
* Partner with Field Sales to align energy sales with vehicle sales priorities across brands
* Support consistent go-to-market execution of Energy programs
* Reinforce processes to sell a Energy charger with every EV at salesperson and sales-manager level
Go-to-Market & Performance Optimization
* Support Energy product launches, promotions, and program rollouts to accelerate dealer adoption
* Analyze dealer performance, local market dynamics, and competitive activity to identify revenue opportunities
* Help resolve issues impacting sales execution, customer experience, or dealer readiness
Training, Readiness & Field Feedback
* Ensure dealer sales teams are trained and prepared to sell Energy chargers and related solutions
* Reinforce execution standards tied to sales quality and customer outcomes
* Provide clear, actionable feedback from the field to improve Energy programs, tools, and processes