A Digital Content Lead will lead digital content marketing strategy to ensure consistent and effective external messaging via all digital platforms through marketing and communications support.
- Creates documented tone and voice for consistent digital presence
- Creates and curate content in accordance with strategic communications plan
- Manages daily posts and engagement and monitors content daily
- Provides or supervises live social media coverage at key events
- Stays up to date on latest social media best practices and trends; advises latest platforms, tools
- Trains staff on best practice